Recently Honda announced that they would be importing the 5 door Civic hatchback for the 10th Generation, which is odd considering the other models Honda currently retails.
AHM's decision to import the 5 door Civic was supposedly based on the success of the FIT hatch, which I'm sorry doesn't sound too logical to me. Spurred on by the success of the FIT, Honda decided to import a model with the potential to cannibalise the success? Sorry last time I checked Honda wasn't that dumb.
But it goes one further then that, the Civic hatch would end up facing upward and downward pressure. The FIT from below and the HR-V from above. Crossovers produce better margins and are not factored into CAFE ratings, all OEMS are favouring CUV's for that reason exactly.
The Civic Hatch will be imported from Swindon, UK, which means that there are now shipping and regulatory costs baked into the Civic Hatch, If I was a gambling man I'd put money down that the hatchback Civic will only show up in North America as te TYpe R. Its the only way to protect margins, the FIT and HR-V simultaneously...